{"id":1456,"date":"2024-02-19T14:30:11","date_gmt":"2024-02-19T13:30:11","guid":{"rendered":"https:\/\/gruppe.seeberger.de\/sustainability\/circular-economy\/"},"modified":"2024-10-10T14:14:32","modified_gmt":"2024-10-10T12:14:32","slug":"circular-economy","status":"publish","type":"page","link":"https:\/\/gruppe.seeberger.de\/en\/sustainability\/circular-economy\/","title":{"rendered":"Circular economy"},"content":{"rendered":"
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\"Verpackungen
<\/div>

Our goal: to close the circle<\/h1><\/div><\/div><\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row ppi_decoration_top=”left” ppi_decoration_top_color=”#B3D57C” ppi_decoration_bottom=”right” ppi_decoration_bottom_color=”#275D38″ ppi_decoration_bottom_angle=”descending”][vc_column][vc_column_text]\r\n

Circular economy at Seeberger<\/h2>\r\n

In nature there is no room for waste. In a continuous natural cycle, everything that decomposes is fed back into the ground so that a new cycle begins. Our high-quality products originate in nature. They are thus part of the cycle. That\u2019s why our responsibility to use natural resources carefully applies wherever our products are grown, processed, packed and shipped. With this in mind, at Seeberger we follow the principle of waste avoidance and use methods including recycling for our packaging.<\/span><\/p>\r\n

We\u2019re guided by the \u201ccradle-to-cradle\u201d principle to achieve an uninterrupted and consistent circular economy,<\/span> in which products can either be returned to biological cycles or kept continuously in technical cycles. For as long as possible without losing quality. This means that products can become new raw materials again and then products again. In the perfect circular economy there is no waste.<\/span><\/p>\r\n[\/vc_column_text][vc_tta_accordion active_section=”0″ collapsible_all=”true”][vc_tta_section title=”Where we start” tab_id=”1708597702898-28292c25-b4cb”][vc_column_text]\r\n

Our focus is on the areas where we can influence resources, the environment and climate and thus effect the most change: on our characteristic Seeberger packaging and the processing of our natural products. Our goals are ambitious. We want to optimise the entire life cycle – from the origin of our raw materials through the production process to the moment our customers open a Seeberger pack at home.<\/span><\/p>\r\n

We\u2019re proud that we\u2019ve already made significant progress in this regard: 94 % of our flat bag packaging is now made from recyclable monocomposite film. And in the production process, we\u2019re losing less than 1 % of the supplied raw product. But that\u2019s only the beginning. We\u2019re always looking for new ways to make our cycles even tighter.<\/span><\/p>\r\n[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][\/vc_row][vc_row ppi_row_type=”ppi_light_bg” full_width=”stretch_row”][vc_column][vc_column_text]\r\n

Our circular economy goals by 2025<\/h2>\r\n[\/vc_column_text]
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\n \"Eine <\/div>\n
\n 100 % recyclable packaging in the range<\/span> <\/div>\n<\/div>\n
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\n \"Eine <\/div>\n
\n 20 % reduction in fossil fuels across the whole product lifecycle<\/span> <\/div>\n<\/div>\n
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\n \"Eine <\/div>\n
\n Alternative packaging materials without compromising product protection<\/span> <\/div>\n<\/div>\n<\/div><\/div>
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Working towards sustainable packaging<\/h2>\r\n

The characteristic orange packaging is our identifying feature and also a mark of quality. It protects our natural products, preserves their aromas and ensures shelf life. At the same time, it\u2019s also a constant challenge in terms of sustainability. Can more resource-efficient packaging really meet our quality standards? A conflict of objectives that we have to resolve. Our goals are ambitious, but we are determined to find individual and forward-looking solutions that do meet our high expectations.<\/span><\/p>\r\n[\/vc_column_text]

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Unique packaging for unique flavour<\/div>
People grow nuts, fruits and coffee of the best quality for Seeberger in over 60 countries worldwide. They are often only harvested once a year. We have to ensure consistent protection during transport and processing to preserve the original aromas of the sensitive products. Our special packaging not only protects against light and oxygen, but also preserves the unique flavour. And so much more: it also minimises food waste, thereby valuing the work of all those striving to grow the raw materials for our products.<\/div><\/div>\n
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Materials for the best possible protection<\/div>
Replace plastic with glass or paper and you\u2019ve got sustainable, resource-efficient packaging, right? Unfortunately, it\u2019s just not that simple. Glass production requires a lot of energy, transport causes higher CO2 emissions due to the weight and a lid has to be recycled separately. Then there\u2019s the question of the deposit system. What about paper? A challenge in terms of strength and impermeability. Biodegradable films made from maize or sugar cane? A great idea, but it's at the expense of agricultural land and doesn\u2019t offer the right protective properties yet. Our products all have individual requirements with regard to hygiene, shelf life, light protection and oxygen permeability. Alternative packaging options aren\u2019t able to meet these needs for any of our products at the moment.<\/div><\/div>\n
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Monocomposite film \u2013 a step in the right direction<\/div>
Our approach: monocomposite films. Monocomposite films aren\u2019t just packaging, they\u2019re a statement. In contrast to conventional composite films made from different materials, monocomposite films are produced from several layers of one material. This makes recycling more efficient. In addition, the generated secondary raw materials can be returned to the cycle and can be used again in the form of recyclates.\n\nHowever, we also know that the system isn\u2019t working perfectly yet: many sorting plants don\u2019t identify recyclable material reliably yet. It\u2019s important to us to keep improving our recycling practices and to contribute actively to a more sustainable packaging solution. For instance, 94 % of our flat bag packaging is already made from recyclable monocomposite film, which we primarily procure from Germany and Austria. Thanks to our continual optimisation measures, we\u2019re reducing material use and thus the need for crude oil. Each small step brings us closer to our goal of closing cycles.<\/div><\/div>\n
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Recyclates \u2013 a life after use<\/div>
What is a recyclate? Very simply: it\u2019s plastic that has already been used once and can be reused thanks to recycling processes. An approach that ties in with our vision of a closed cycle. Since autumn 2021, we\u2019ve been using films with a 30 % recyclate content for fifteen Nut & Fruit products. A symbol on the back of the packaging makes this visible to everyone. By using recyclates, we\u2019re saving valuable resources.<\/div><\/div>\n
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Mass balance: the principle of mixed plastic<\/div>
We procure our packaging material according to the so-called \u201cmass balance\u201d. It works like green energy: if you choose green energy and sign a corresponding agreement with a supplier, you still get power from different sources from your sockets just like everyone else. But by buying green energy, you\u2019re supporting the production of renewable energies. Similarly, we\u2019ve signed a contract for recyclates with our suppliers, but in practice get a mix of recycled materials and new materials, thereby increasing the demand for recycled material.<\/div><\/div>\n<\/div><\/div>
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Where we stand:<\/h3>\r\n[\/vc_column_text]
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Circular economy milestones \u2013 achievements so far<\/h2>\r\n[\/vc_column_text]
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\n 2019 <\/h3>\n
<\/div>\n
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\n \"Icon\" <\/div>\n \n

Material saving of around 5 % by reducing bag height on 13 of our doy packs.<\/p>\n <\/div>\n<\/div>\n

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\n 2020 <\/h3>\n
<\/div>\n
\n
\n \"Icon <\/div>\n \n

Around 90 % of snack flat bags are switched to recyclable monocomposite film, reducing material use by up to 20 %. Coffee films for whole beans are switched to a thinner, matt film, which equates to a material saving of 10 %.\n\nThe inside of our Advent calendar is changed to 100 % natural recycled fibre.<\/p>\n <\/div>\n<\/div>\n

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\n 2021 <\/h3>\n
<\/div>\n
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\n \"Icon <\/div>\n \n

Other flat and upright bags are switched to recyclable monocomposite film, while also reducing material use.\n \nAn aluminium-free monocomposite film is used for our ground coffee packaging, which means 15 % less packaging material.<\/p>\n <\/div>\n<\/div>\n

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\n 2022 <\/h3>\n
<\/div>\n
\n
\n \"Icon <\/div>\n \n

We\u2019re saving two tonnes of material every year by getting rid of the zip-close on six of our snack packs.\n\n10 of our snack products are supplied in films with a 30 % recyclate content.\n \nOur coffee packaging is switched to a new, aluminium-free and recyclable monocomposite film without metallisation.<\/p>\n <\/div>\n<\/div>\n<\/div><\/div>

<\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row ppi_content_type=”ppi_content_width_small”][vc_column]
\"Eine<\/figure><\/div>
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Digital innovations for sustainable packaging \u2013 the HolyGrail Initiative<\/h2>\r\n

We\u2019ve been a proud member of the HolyGrail 2.0<\/a> Initiative since 2020, helping to advance the goals of the global circular economy for packaging. More than 85 international companies from a single value-added chain have joined forces to achieve this under the leadership of AIM\u00ae<\/a>, the European brand association. The goal is to find out whether so-called digital watermarks can facilitate improved sorting and higher recycling rates for packaging in the EU. <\/span><\/p>\r\n

Christina K\u00f6hn from our Product Management delves deeper into this exciting initiative in the following interview, explaining what packaging recycling might look like in the future.<\/span><\/p>\r\n[\/vc_column_text]

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160 companies are working together on a solution for perfect recycling. Why is Seeberger supporting the \u201cHolyGrail\u201d Initiative?<\/div>
The question is: how can we design packaging so that it can be completely reused? We\u2019re not tackling this question alone: it affects companies along the entire packaging added-value chain worldwide. Indeed, the challenges of large-scale packaging waste require solutions on a grand scale. The aim of the initiative is to work together to establish an efficient circular economy for packaging. We\u2019re playing an active role, supporting the development process financially and contributing knowledge, requests and questions. Efficient, high-quality recycling is an important goal both in terms of environmental policy and from a commercial perspective. In the ideal cycle, we\u2019d simply reuse our recycled packaging as a secondary raw material for new packaging. These raw materials are too valuable simply to throw away.<\/div><\/div>\n
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What might this solution look like?<\/div>
The prerequisite for optimal recycling is that packaging can be separated efficiently at the sorting plant. This is precisely where \u201cHolyGrail\u201d focuses. A digital watermark on packaging will facilitate exact sorting of different types of plastic. Lots of other information could also be stored. Waste sorting plants could identify Seeberger packaging from the watermark, for example, and read that it was used for walnuts and is made from monocomposite material. The sorting plants can then place it correctly in the right material section. Unmixed waste can be used to produce very high-quality recyclate, which is then fed back into the cycle. This is not possible yet with current technology.<\/div><\/div>\n
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Can Seeberger packaging be tagged with the digital watermark?<\/div>
That\u2019s already technically feasible. It was successfully tested in the \u201cHolyGrail 1.0\u201d phase. The project is currently in phase 3, which involves trials in an industrial environment at selected locations in France and Germany. In the next step, products will be tested in a French pilot market. We\u2019re excited about the results. <\/div><\/div>\n<\/div><\/div>
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News on the circular economy at Seeberger<\/h2>\r\n[\/vc_column_text]
\n \n
\n \n
\n \"Icon, <\/div>\n
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\n Product packaging with 30 % recycled content <\/h3>\n
\n 11.11.2022,\n Circular economy<\/span>, Press<\/span>, Sustainability<\/span> <\/div>\n\n
\n Product packaging with a 30% recycled content has been in use since mid-September 2022. <\/div>\n <\/div>\n<\/a>\n <\/div>\n\n\n
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\n
\n <\/span>\n <\/span>\n <\/span>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n \n <\/div>\n[\/vc_column][\/vc_row]<\/div>","protected":false},"excerpt":{"rendered":"[vc_row ppi_row_padding=”ppi_remove_padding_top” full_width=”stretch_row_content_no_spaces”][vc_column][\/vc_column][\/vc_row][vc_row ppi_decoration_top=”left” ppi_decoration_top_color=”#B3D57C” ppi_decoration_bottom=”right” ppi_decoration_bottom_color=”#275D38″ ppi_decoration_bottom_angle=”descending”][vc_column][vc_column_text] Circular economy at Seeberger In nature there is no room for waste. In a continuous natural cycle, everything that decomposes is fed back into the ground so that a new cycle begins. Our high-quality products originate in nature. They are thus part of the cycle. That\u2019s why […]","protected":false},"author":6,"featured_media":0,"parent":1450,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-1456","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nCircular economy at Seeberger | Everything from production to packaging<\/title>\n<meta name=\"description\" content=\"We support the circular economy: from recycling and waste avoidance in production to sustainable packaging.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gruppe.seeberger.de\/en\/sustainability\/circular-economy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Circular economy at Seeberger | Everything from production to 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