{"id":1311,"date":"2022-02-18T15:47:00","date_gmt":"2022-02-18T14:47:00","guid":{"rendered":"https:\/\/gruppe.seeberger.de\/blog\/marque-du-siecle-2022\/"},"modified":"2024-04-03T10:15:19","modified_gmt":"2024-04-03T08:15:19","slug":"marque-du-siecle-2022","status":"publish","type":"post","link":"https:\/\/gruppe.seeberger.de\/fr\/blog\/marque-du-siecle-2022\/","title":{"rendered":"Marque du si\u00e8cle 2022"},"content":{"rendered":"
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Marque du si\u00e8cle 2022<\/h1>\r\n[\/vc_column_text][vc_column_text]Apr\u00e8s le prix “Entreprise de l’ann\u00e9e 2022”, la prochaine r\u00e9compense prestigieuse ne se fait pas attendre non plus. Pour la 4e fois d\u00e9j\u00e0, Seeberger a \u00e9t\u00e9 \u00e9lue “Marque du si\u00e8cle” et est ainsi synonyme de la cat\u00e9gorie de produits “aliments pour \u00e9tudiants”.<\/strong>\n\nLe jury d’experts du groupe de presse Zeit et de l’\u00e9diteur Dr. Florian Langenscheidt publie les “Deutsche Standards” tous les trois ans et dresse ainsi r\u00e9guli\u00e8rement un portrait actuel des marques allemandes \u00e0 succ\u00e8s. Avec l’\u00e9dition anniversaire “Deutsche Standards – Marken des Jahrhunderts 2022”, la maison d’\u00e9dition ZEIT pr\u00e9sente un livre illustr\u00e9 de pr\u00e8s de 200 marques, de “Abus” \u00e0 “Zwiesel Glas” en passant par “Persil”. Et justement Seeberger ![\/vc_column_text]
\"Preis<\/figure><\/div>[vc_column_text]\r\n\r\nLe titre de “Marque du si\u00e8cle” est une distinction significative : le jury d’experts d\u00e9signe les marques allemandes qui marquent leur genre et le repr\u00e9sentent.\n\nL’inclusion dans le “Who’s Who” des marques allemandes est principalement r\u00e9serv\u00e9e aux entreprises traditionnelles ayant des caract\u00e9ristiques uniques. Plusieurs facteurs, tels que la forte notori\u00e9t\u00e9, le grand engagement des entreprises, la force d’innovation, l’attachement local ainsi que l’orientation internationale, ont marqu\u00e9 les consommateurs au fil des d\u00e9cennies. “Les ‘marques du si\u00e8cle’ ont une histoire unique et ont gagn\u00e9 la confiance de leurs clients, parfois sur plusieurs d\u00e9cennies. Nous aimons r\u00e9compenser ces marques \u00e0 succ\u00e8s et continuer \u00e0 raconter leurs histoires”, explique Kai Wutte, directeur g\u00e9n\u00e9ral de TEMPUS CORPORATE GmbH, qui a produit le livre de marque et con\u00e7u la strat\u00e9gie num\u00e9rique.\n\nLes “Marques du si\u00e8cle” ont fait leur entr\u00e9e dans le livre le 10 f\u00e9vrier 2022 \u00e0 Berlin. Depuis d\u00e9but 2018, les “Deutsche Standards” sont publi\u00e9s sous l’\u00e9gide du groupe d’\u00e9dition ZEIT.\n\nNous sommes tr\u00e8s heureux que cette distinction confirme une fois de plus la coh\u00e9rence de notre strat\u00e9gie de marque. Et pour nos clients, c’est une nouvelle confirmation qu’ils ont choisi la bonne marque en optant pour Seeberger. Le sceau de ce prix sera visible sur nos unit\u00e9s de nourriture pour \u00e9tudiants de 150 g, 400 g et 1 kg \u00e0 partir de fin f\u00e9vrier 2022.[\/vc_column_text][\/vc_column][\/vc_row]<\/div>","protected":false},"excerpt":{"rendered":"Apr\u00e8s le prix “Entreprise de l’ann\u00e9e 2022”, la prochaine r\u00e9compense prestigieuse ne se fait pas attendre non plus.","protected":false},"author":7,"featured_media":958,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[20,34],"tags":[],"class_list":["post-1311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-snacks","category-snacks-fr"],"acf":[],"yoast_head":"\nMarque du si\u00e8cle 2022 - Seeberger Gruppe<\/title>\n<meta name=\"description\" content=\"%\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gruppe.seeberger.de\/fr\/blog\/marque-du-siecle-2022\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marque du si\u00e8cle 2022 - 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