With the publication “German Standards – Brands of the Century 2019”, TEMPUS CORPORATE presents over 200 popular German brands, the “Brands of the Century”, in a high-quality illustrated book. Each brand exemplifies a product category – from Abbey for natural medicine to Zeppelin for the airship. In addition to the main volume, there is a compact paperback showing 100 stamps. All brand presentations can also be found on the website www.deutsche-standards.de.
The “German Standards” are published in a print run of 30,000 copies and celebrated their book premiere on November 14 as part of the German Economic Forum in Frankfurt am Main. Dr. Florian Langenscheidt has been publishing the book every three years since 2002. Seeberger received the award for the first time in 2013. At the beginning of this year, the publicist and entrepreneur transferred the rights to the “Deutsche Standards” brand and the “Brands of the Century” project to TEMPUS CORPORATE.
“Brands of the Century is an encyclopaedia of great German brands and presents the icons of the German economy,” says Florian Langenscheidt. “The book shows who has set standards in their field. This makes it a walk through our everyday mythology, because most of us have grown up with the brands whose background, history, meaning and aura are described here.”
We are delighted that this award once again confirms our consistent brand strategy.
